How to Sell Streetwear on Poshmark

Imagine you're cleaning out your closet and stumble upon a forgotten Off-White hoodie, a Supreme box logo tee, and a pair of vintage Nike sneakers. These streetwear gems could easily fund your next shopping spree if you sell them on Poshmark, a platform where fashion meets community.

Why Poshmark is Perfect for Streetwear

Poshmark is a haven for fashion-savvy buyers, especially women aged 25-45, who appreciate both high-end and trendy brands. With a user base of over 80 million across the US and Canada, it's one of the most vibrant marketplaces for selling streetwear. The platform's high fee structure—a flat 20% commission on sales over $15—might seem steep, but the community-driven environment often results in higher sale prices and faster turnover.

Understanding Poshmark's Audience

The Poshmark community is fashion-conscious and brand-savvy. Buyers here appreciate mid-range to designer brands like Supreme, Off-White, and Balenciaga. They expect polished listings with clear, professional photos and detailed descriptions. The platform's social sharing model encourages engagement, meaning active sellers can quickly build a following and attract repeat buyers.

Getting Started with Streetwear on Poshmark

Before diving into listing your items, it's crucial to source streetwear wisely. Here are some effective strategies:

• Supreme, Palace, Stüssy Drops: Follow brand drop calendars closely and aim to purchase at retail price. These items can resell for 2-5x markup.
• Facebook BST Groups: Join Buy/Sell/Trade groups dedicated to specific brands like Supreme and Bape to find collectors eager to sell.
• Depop and Grailed: Set alerts for underpriced listings. Many sellers underestimate the value of their items.
• Japanese Vintage Shops: Use proxy services to snag pristine vintage pieces from platforms like Rakuten and Yahoo Japan Auctions.

Pricing Your Streetwear

Setting the right price is key to a successful sale. Here's a general guide:

• Common brands (Stüssy, Carhartt WIP): $20-$60
• Hype brands (Supreme, Palace): $50-$200
• Designer streetwear (Off-White, Balenciaga): $100-$500+
• Vintage/archive (90s Nike, Bape): $80-$1000+
• Grail pieces: $200-$5000+

Remember, Poshmark takes a 20% cut on items sold over $15, and a flat $2.95 on sales below that. For example, selling an Off-White hoodie for $300 means Poshmark takes $60, leaving you with $240.

Creating the Perfect Poshmark Listing

To create a listing, head to the Poshmark app or website and click on 'Sell on Poshmark'. You'll be prompted to fill out the following fields:

• Photos: Start with an overhead flat lay against a clean, neutral backdrop. Include close-ups of tags and labels, and ensure any graphics are shown without wrinkles.
• Title: Include the brand, item type, and any unique features (e.g., "Supreme Box Logo Tee - White")
• Description: Use ListingGenie's Poshmark listing generator to craft an optimized description. Highlight the brand, condition, size, and any notable features or flaws.
• Category: Select the appropriate category and sub-category for your item.
• Size: Accurately list the size and any fit notes.
• Price: Set your price keeping in mind the 20% fee and any offers you might make to likers.

Enhancing Visibility on Poshmark

Poshmark is as much a social platform as it is a marketplace. To maximize your visibility:

• Share Your Closet: Share your listings 3x a day (morning, noon, evening) to keep them at the top of search results.
• Participate in Posh Parties: Join themed virtual shopping events to reach targeted audiences.
• Offer to Likers: When someone likes your item, send a 10-20% discount with reduced shipping. This tactic can convert watchers into buyers quickly.

Shipping Your Streetwear on Poshmark

Poshmark simplifies shipping with a flat-rate $7.67 fee for packages up to 5 lbs. They provide a prepaid USPS Priority Mail label, making the process seamless. Here’s how to package your items:

• Standard items: Use poly mailers for secure and easy shipping.
• High-value pieces ($100+): Wrap in tissue paper, place in a clean poly bag, and use a sturdy box for presentation.

FAQs About Selling Streetwear on Poshmark

• How do I authenticate streetwear before selling on Poshmark?

  Learn to check stitching, tag fonts, and wash labels against verified pieces. Online communities and resources can help you spot fakes.

• Can I ship streetwear internationally from Poshmark?

  Currently, Poshmark only supports shipping within the US and Canada, so consider alternative platforms for international buyers.

• What are the best types of streetwear to sell on Poshmark?

  Mid-range to designer brands like Supreme, Off-White, and Balenciaga, along with vintage pieces, perform well on Poshmark.

• How does Poshmark's Offer to Likers feature work?

  When someone likes your item, you can send them a special discount offer, including reduced shipping, to encourage a purchase.