How to Photograph Shoes for Reselling

Photography Equipment for Reselling Shoes

When it comes to selling shoes online, the quality of your photos is paramount. Great photos can significantly increase your sales, just as they did for me when I tripled my sales by improving my photography skills. Here’s what you need for capturing the best shoe photos.

Phone Camera Settings

Most modern smartphones have excellent cameras, perfect for capturing detailed images of shoes. Make sure to set your camera to the highest resolution possible. Use the grid feature to help compose your shots, keeping the shoes centered and the lines straight.

Lighting Setup

• Natural Light: The best option is to shoot near a window with plenty of daylight. Avoid direct sunlight to prevent harsh shadows.
• Ring Light: A ring light can provide even lighting. Place it at an angle to create depth and avoid flat images.
• Light Box: Ideal for smaller shoe sizes or detailed shots. It offers consistent lighting without shadows.

Backdrop Options

• White Surface: Use a plain white backdrop like a foam board for a clean look. This helps the shoes stand out.
• Textured Background: For certain shoes, like vintage or rugged styles, a wood or concrete surface can add character.

The Essential Shots for Shoe Listings

To showcase your shoes effectively, you need to capture specific angles and details that potential buyers look for.

Photo Checklist

• Hero Pair Shot: Both shoes angled at 45° on a clean white surface. This is the primary shot that attracts attention.
• Lateral Side: The outer side of the shoe, showing design and color details.
• Medial Side: The inner side, just as important for buyers to see the complete shoe.
• Outsole: Critical for showing sole wear. Capture this at an angle that highlights any tread wear.
• Insole: Shows the interior condition. Buyers often check this for wear.
• Heel: A close-up to show any wear or defects.
• Toe Box: Close-up to show shape and condition, especially for rare or designer shoes.
• Box and Extras: Include a separate shot if you have the original box, extra laces, or hang tags. These add value.

Accurately Showing Shoe Condition

Honesty is key when reselling shoes. Accurately portraying wear and condition helps build trust and reduce returns.

Sole Wear

The outsole photo is the most scrutinized by buyers. Use a close-up shot to highlight any wear or damage. Make sure the lighting shows the tread pattern clearly.

Creases and Scuffs

Capture any creases in the toe box or scuffs on the leather. Using tissue paper to stuff the shoe can help minimize visible creases in photos, making the shoes look more appealing.

Common Photography Mistakes

Avoid these pitfalls to ensure your shoe photos look professional:

• Cluttered Backgrounds: A busy backdrop distracts from the shoes. Stick to plain surfaces.
• Uneven Lighting: Shadows can obscure details. Use consistent lighting to avoid this.
• Blurry Photos: Ensure your camera is steady. Use a tripod if necessary.

Editing Tips for Shoe Photos

Editing can enhance your images but should be used sparingly to maintain authenticity.

Background Removal

If your background is distracting, use apps like Remove.bg to isolate the shoes on a pure white background, making them pop.

Brightness and Contrast

Adjust these settings to ensure your photos reflect the shoe’s actual colors and textures. Avoid over-editing, which can mislead buyers.

How Many Photos to Include and Platform Limits

Different platforms have varying limits on the number of photos you can upload:

• eBay: Up to 12 photos for free.
• Poshmark: Maximum of 8 photos.
• Depop: Allows 4 photos. Make them count!

Utilize ListingGenie to craft descriptions that complement your photos, highlighting features and condition honestly.

FAQ Section

• What should I do if I don’t have a light box?
  Use natural light near a large window or invest in an affordable ring light. Consistent lighting is key.
• How do I take photos of black shoes?
  Ensure good lighting to capture details. Avoid direct flash, which can wash out textures.
• Why are my photos looking dull?
  Check your lighting setup. Adjusting brightness and contrast during editing can also help.
• How can I ensure my photos are not misleading?
  Stick to minimal editing and represent the shoe’s condition accurately. Highlight wear and flaws honestly.