Depop Seller Tips for Beginners: Start Selling Today
Last updated: April 6, 2026
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Getting Started
Welcome to Depop! Starting your journey as a seller on this trend-driven platform can be exciting. Here are a few tips to set you off on the right foot.
1. Create a Captivating Profile
Your profile is your shop's first impression. Use a clear, stylish profile picture and a catchy bio to attract followers. Mention your shop's niche, and consider adding a fun fact to make it personal.
2. Choose a Memorable Shop Name
Your shop name should reflect your style or the type of items you sell. Keep it short, catchy, and easy to spell.
3. Start with a Small Inventory
Begin by listing 5-10 items. This manageable number helps you learn the ropes without feeling overwhelmed.
Listing Optimisation
Creating listings that stand out is crucial on Depop.
4. Use All Photo Slots
Depop allows four photos per listing. Use them all to showcase different angles, close-ups of details, and a styled shot. Modelled photos are particularly effective, increasing engagement by 60%.
5. Craft Engaging Titles
Keep titles clear and descriptive. Include brand, size, and key descriptors, like "Y2K" or "vintage." Avoid overstuffing with keywords, which can seem spammy.
6. Use Depop's Hashtag Feature
Hashtags are still relevant on Depop. Use 5-10 related hashtags in your descriptions to increase discoverability. Focus on niche trends, like #cottagecore or #streetwear.
7. Leverage ListingGenie for Descriptions
Use ListingGenie (/depop-listing) to craft optimized descriptions that rank well in searches. It helps ensure your listings are both informative and eye-catching.
Pricing & Fees
8. Understand Depop's Fees
Depop charges a 10% seller fee per sale, plus a 2.9% + $0.30 processing fee if using Depop Payments. Factor these into your pricing strategy to maintain a healthy profit margin.
9. Competitive Pricing Strategy
Research similar items on Depop to price competitively. Highlight any unique aspects of your item that justify a higher price point.
10. Consider Offering Free Shipping
While sellers cover shipping, offering free shipping can boost sales. Build the shipping cost into your item price to cover expenses.
Shipping
11. Choose Your Shipping Method Wisely
Depop allows you to handle shipping yourself or use their labels. Compare costs between USPS, Royal Mail, or Hermes to choose the most economical option.
12. Set Clear Shipping Policies
Be transparent with your shipping timelines and policies. Update buyers with tracking information promptly to enhance trust.
Growing Your Shop
13. Maintain a Consistent Shop Aesthetic
Your shop should feel like an Instagram feed with a consistent style and theme. This encourages more followers and repeat buyers.
14. Engagement is Key
Interact with your followers. Like and comment on their posts, and respond quickly to messages. Building relationships can lead to more sales.
15. Utilize Depop's Explore Page
The Explore page is curated by Depop staff. Focus on unique or vintage items to increase your chances of being featured, which could drive significant traffic to your shop.
Avoiding Common Mistakes
16. Don't Ignore the Importance of Styling
Many new sellers underestimate the importance of styling their listings. Trendy, well-presented photos can significantly impact sales.
17. Keep Listings Updated
Regularly refresh your listings. This can help improve visibility and keep your shop looking vibrant and active.
18. Avoid Overpricing Your Items
While it's important to cover fees and make a profit, avoid setting prices too high. Conduct market research to find a sweet spot.
19. Be Patient
Don't expect immediate sales. It can take a few weeks and several listings before you start seeing consistent sales.
20. Learn from the Competition
Study successful Depop shops. Note their pricing, photo style, and engagement strategies to inspire your own.
Realistic Expectations
Understand that building a successful Depop shop takes time. Most sellers see their first sale within a month after listing 10-15 items. Consistency and patience are key.
Related Guides
Continue learning with these related seller guides:
Frequently Asked Questions
How do I get featured on Depop's Explore page?
Focus on unique, vintage, or one-of-a-kind items. High-quality, styled photos and engaging descriptions can increase your chances of being selected by Depop staff.
What should I include in my Depop descriptions?
Include brand, size, condition, and unique features. Use 5-10 relevant hashtags to improve visibility. Tools like ListingGenie can help craft optimized descriptions.
How can I offer free shipping without losing money?
Incorporate the shipping cost into your item's price. Monitor competitors to ensure your overall price remains competitive.
How long does it take to make my first sale on Depop?
It varies, but many sellers see their first sale within a month after listing about 10-15 items. Engagement and consistent listing updates improve your chances.
What are the fees for selling on Depop?
Depop charges a 10% seller fee per sale, plus a 2.9% + $0.30 PayPal fee if using Depop Payments. Factor these into your pricing strategy.
Why is engagement important on Depop?
Engagement builds relationships with buyers, increasing trust and sales. Respond quickly to messages, interact with followers, and engage with your buyers' content.
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